Signing the Gen Z Act is committing to the values of Generation Z (13-26 years old) in your service or communication. These values are transparency, consideration and proximity. This movement has only just begun.
Signing, is commiting to :
Have at least one product/service aimed at Generation Z
Seek more input from Gen Z on product/service creation
Strengthen your community and be more active on social networks
Have several people from Generation Z (under 25) in your teams
Be transparent in the communications and provide a summary report on these points once a year
They already signed ❤️
👑 THE BRANDS 👑
✨ THE CREATORS ✨
Why the GEN Z ACT? 👊
We are Generation Z (people born between 1995 and 2010). This generation 3 billion young people, that is to say 1/3 of the world's population.
We are creative, committed, entrepreneurial and very well informed. We are also hyper-connected through our communities on the networks.
Including more young people in the decision-making process while communicating transparently and daily with them on social networks: these are the commitments of the Gen Z Act.
Our goal is to unite companies around these commitments and accelerate their transition to services that truly address this generation.
Our goals 🎯
Bring together all the companies that want to act in the interest of Generation Z
Identify companies that have a real desire to improve their services for Generation Z
Enable Generation Z to identify brands that are truly committed to moving in their direction
We will publish a quarterly GEN Z ACT review 😏